Pull & Bear Fall-Winter 2011-2012 Collection
Mackenzie Weinmann, Amalie Hartman, Elinor Jade, Max Motta and Arthur Sales are the five models featured in the newest campaign from Pull & Bear. Like their previous campaigns, Pull & Bear hired Txema Yeste as photographer, and he hasn’t let us down. The pictures are urban and gorgeous, modern and fashionable, just the kind you want to see in a young line for young people.
Mixed color and black and white prints make the campaign fun and interesting. Located inside and outside, in the city, the pictures show exactly what audience Pull & Bear targets.
Generally speaking, you’ll see denim for both men and women, knitwear, layers and prints. Although nothing is new and everything is ever reinterpreted in the world of fashion, Pull & Bear manages to bring a fresh taste on the market, with cool combos that are sure to steal the heart of the fashion savvy.
Sweaters and cardigans are, after all, what fall fashion is all about. With ethnic prints, simple or cable-knitted, they make the basic pieces for both sexes. Girls can wear them over dresses, with mini or maxi skirts, with shorts or trousers, while the boys can wear them casually with jeans and under leather jackets.
Outerwear consists of oversized, boyfriend inspired blazers and sports jackets for the girls, along with overcoats, vests and chunky cardigans. For boys, there are leather jackets, parkas and raincoats. All of these make excellent items for layering outfits, and, once again, that’s one the most popular trends for fall. The advantage of layering is not only that you’ll feel warmer, but also that you can use your clothes in several ways. For example, if you’re bored with your dress, you can add a sweater on top, and it will look like it’s a skirt. As for boys, you can wear a blazer and a tie over a shirt and upgrade your look for a whole new occasion.
I’m sure you’ve heard of the little black dress many times, but did you hear about the little red dress? Pull & Bear has the perfect one this season: a mini dress with a wide skirt, that looks good on any silhouette or body type. The color is bold, so you need to dress it down with neutral accessories. But the cool part is that you can wear it in loads of combos: with a statement necklace, a clutch and heels for evening, or with flats and a sweater during the day. Or, as pictured in the Pull & Bear lookbook, with a striped blazer, a thin black belt and black tights.
You can also pick cute floral prints on dresses and skirts, which will remind you of summer all year round. For fall, wear them with opaque tights or over-the-knee socks, and with your favorite pair of booties.
If you like color, keep it with you this fall! No one says autumn has to be dull and gray. The girls can wear colorful tights (electric blue or green), maxi skirts, outerwear or accessories. Boys can wear colorful sweaters or pants, and a shade of reddish brown that is very autumn-like seems to be what Pull & Bear love the most. Find color and shape inspiration from the past decades: think 80s oversized knitwear, 70s wide leg pants or 60s pussy-bow blouses. Fashion always comes back to the past, so you may wear these pieces in future seasons as well.
The Pull & Bear website lets us know that, for an additional fee, they offer alterations to clothes, according to the customer’s preference. That is a wonderful service, since not all people have the same figure – the clothes are created to fit a certain standard, which is based on the average size. However, an average doesn’t exactly represent reality: some people are way smaller, while others are larger. With a tailoring service like the one from Pull & Bear, you can still get your favorite styles from your favorite store, while not having to worry whether the garments will fit you perfectly or not. You can read more about this, as well as other services (including online shopping!) and offers of this brand on their website, which can be found here.