Vero Moda Fall-Winter 2011-2012
1 Oct 2011

Vero Moda is one of the affordable brands that offers a variety of clothes for women, with excellent design and good quality. Along with Only, Object, Jack & Jones, Pieces, Vila, Outfitter’s Nation, Name It, Mamalicious and Selected, the brand is part of the Bestsellers fashion group from Denmark. The company was founded in 1975, and it now sells its products on 46 markets from Europe, Canada, Middle East and Asia. The company describes itself as honest, hard working, cooperative and loyal, business minded, wanting to see results using simple solutions. They say that they keep their promises and want to be the best. You can shop all of these brands on a single website, Bestseller.com.

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Alexa Chung for Madewell
28 Sep 2011

Alexa Chung started her modeling career at the age of 16, when she was discovered by an agent from Storm Model Management. She had campaigns for Fanta, Sony Ericsson and Urban Outfitters and has been in some music videos. She gave up modeling after four years and entered the world of television and journalism, as of 2006. Five years later, Alexa is on all the best-dressed lists, with her preppy-hipster style that cannot be copied, and sometimes works as a designer. Mulberry named a bag after her (the Alexa), she’s been described as “the Kate Moss of the new generation” by The New York Times and Anna Wintour called her “a phenomenon”.

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Must-haves for Winter 2011-2012
24 Sep 2011

Now that fall has officially started, there’s nothing to do but think of what to buy for the following season: winter. Every designer and brand comes with their own suggestions, and we made a small list of basic things that you might want to add to your wardrobe.  Not only are these pieces warm and cozy, they are also versatile and can be worn in a million ways.

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H&M Fall 2011 Campaign
4 Sep 2011

In the past years, the Swedish brand H&M have showed that they are not your regular high-street store: they’ve had collaborations with Stella McCartney, Roberto Cavalli, Lanvin, Comme des Garcons, Jimmy Choo and Sonia Rykiel. They’ve announced the following collaboration with a big fashion house: Versace… and the fashion savvy shoppers of the world are waiting to get the iconic Versace pieces at the affordable prices of H&M.

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Pull & Bear Fall-Winter 2011-2012 Collection
30 Aug 2011

Mackenzie Weinmann, Amalie Hartman, Elinor Jade, Max Motta and Arthur Sales are the five models featured in the newest campaign from Pull & Bear. Like their previous campaigns, Pull & Bear hired Txema Yeste as photographer, and he hasn’t let us down. The pictures are urban and gorgeous, modern and fashionable, just the kind you want to see in a young line for young people.

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Mango Pre-Fall 2011 Lookbook
29 Aug 2011

This time of the year, nothing beats a pre-fall collection. It’s so suitable, when the weather outside is still warm, but you do want to know the trends for the following season and you do have to put on a coat in the evening! After such a hot summer, fall seems nothing but beneficial: you can layer up again, you can wear tights, and you can take out your comfy cardies and booties.

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Divided by H&M Campaign
26 Jul 2011

Most brands divide their clothing into several lines: women, men, young and kids. Us, women, get benefit most from this, as we can dress from almost each line – women and young women, men when looking for oversized androgynous items, and even kids for the petite ones. Each of these lines has its own style, and together they shape up the look that the brand suggests for a certain season.

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Chanel resort 2012 collection
21 Jun 2011

Summer officially starts tomorrow, so you might find that the fall-winter 2011-2012 collections have already been launched. Before passing on to those, let’s hang on to the warm seasons for a while, and have a look at the resort 2012 collection from Chanel.

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Lanvin Collection for Kids
15 Jun 2011

Lanvin has been in the spotlight for the past seasons, with one hit after another. I’m sure you remember their collaboration with H&M for winter 2010, which was a great success among fashionistas everywhere, as well as their fabulous spring-summer red maxi dresses. This year, Lanvin focuses on much younger fashionistas, aged between 4 and 10. For the summer 2012 season, your little girls will have the possibility to wear Lanvin! Other designers have launched their own childrenswear lines lately, so it’s safe to say that this became some kind of trend – just look over at  Gucci, Stella McCartney, Dior, Burberry, Prada, Marc Jacobs or Fendi. Read more >>